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BEFORE I DIE: youbloom | HEADROOM #6: with Featured Artists from the Los Angeles 2015 Music Festival

16-Nov-2015 By Shannon Duvall

So you’ve gotten this unweildy aircraft of a music career off the ground, and you’re – stably enough – coasting on the thermal currents. You’ve dealt with turbulence, and maybe even a storm or two. Respect.

It take serious cojones to launch yourself into the puzzling, seductive atmosphere of rock ‘n’ roll. But the point is you’re here. Each time you step on stage, upload a new track, or even just show up to practice…you’re flying, man.

 

But have you ever stopped to ask yourself where to? Who’s in the cockpit of this thing, anyway? You went to all this trouble to get aloft, so pencil your destination into the logbook there and set your course.

 

On the horn. Cooper. The Ultra Violent Rays

Cooper (bass & vox, Ultra Violent Rays): Before I die I need to:

1|  Tour Europe.

2|  Record with Brian Eno and Chris Coady.

3| Hang out with David Bowie.

Mirror, mirror, on the wall: who’s the noirest of them all? The Ultra Violent Rays aren’t exactly violent, but they do craft a masterful, cold sultry sound that promises something hot-blooded despite being surrounded by a kind of endless chill. Lovingly produced, carefully communicated electro-class for the space rogue in all of us. For fans of: Joy Division, Gary Numan, Patti Smith
Kevin Direct Divide

Kevin Proctor (songwriter/keys/guitar, Direct Divide):

1| Play a HUGE European music festival with my own music.

2|  Learn as many different instruments as I can.  It really is the best way to appreciate the people around you.

3|  Release an EP or album every year of my own music for 20+ years.

Razz Direct Divide
Razz: (songwriter/vox/violin, Direct Divide): “I only have one musical goal: to make people recognize that electric violins belong in rock music.”

It’s a curious thing, the electric violin. At once impossible to ignore and signature (what would The Who’s “Baba O’Reilly” be without it?), it’s a rarity in rock and pop music; its full range of sounds as yet uncharted in the more well-known genres. Putting it front and center are what Direct Divide do, which is both brave and intriguing, their unique sound complemented by tight rhythms, searing vocals, and intelligently placed guitar melodies. For fans of: Lourds, Grace Potter & the Nocturnals, Andrew Bird’s darker stuff

 

Stefan DENMANTAU. jpeg
Stefan Pomplun (bass, DENMANTAU):

1| I definitely want to explore more musical genres with and without the band. A different formation like a big band or a solo project are things I want to be part of one day. I would love to be able to play genres like jazz, electro, or even classical music!

2| I would love to be part of forming a festival. It’s a thing friends of ours have talked about for years and it would be great if our musical contacts could make it possible to form our very own festival!

3| My band set the goal to be the first band on the moon. (The Cardigans don’t seem ambitious enough to pull through on that one, so we’re taking over!)

They arrived in Los Angeles on a mission: to be the biggest band in the world. German born and bred, they’ve honed their chops and are stopping at nothing to share their tightly-woven, bohemian, insanely danceable music with every pair of ears from here to the moon. Set to be a highlight show at youbloom LA, you really need to see these guys. For fans of: the good Pearl Jam stuff, Jack Penate, Paolo Nutini

 

Robert blue moon

Robert Blue Moon(poet/emcee/other vox, Crvscxnt Moon): This is a tough question, but I think from now on until I carry out these goals they will always be at the top of my list.

1| Some of my biggest musical goals would have to start off with becoming a master in all things music; I will not leave this world happy if I am unable to master the piano, guitar, saxophone, as well as producing, singing, writing – the whole nine yards. I want to reach such a high level of  skill that I will be remembered when it is all said and done as the one who did it all. I feel that if I set the bar pretty high with my first one, I will do my best to follow up.

2| A close second would be to use my musical platform to attack the “norms” of this world. We have been lead to believe it is okay for so many things that frankly shouldn’t be at all, such as a mother (living) on the street with her children;  families where the father or mother have to starve themselves so their children are able to eat…I want to use my musical platform to fix things to show people the dark side of the world and be the person who begins a movement for real change. So much music out there these days may uplift people, but if the artists themselves do not get in on the ground floor with the people who they are uplifting, then how can we as musicians expect to make true change?

3| This leads me into my next goal: music is about feelings and I want the people who listen to my music to feel as if they belong somewhere. We all want to feel loved and know that we matter, but above all, I believe people primarily want someone who understands them. If I can do that, well, by the end of my career I will be the happiest man alive.

Whip smart and acerbic, yet feel-good and uplifting, this is a group with cunning musical abilities and a tangible desire to venture beyond the well-tread environs of intellectual hip-hop. Crvscxnt Moon blend soul and gospel into a refreshing helping of music with something to discuss. For fans of: J. Cole, Blackalicious, Mr. Lif

 

Filed Under: Artist Discovery, Independent Musicians, Interviews, youbloomLA Tagged With: 2015, band interview, DIY, featuredartists, HEADROOM, live gigs, live music, los angeles, millenial, music, music conference, music festival, music industry, music scene, musicians, performance, spotlight, youbloom, youbloomLA2015

MY FIRST TIME: youbloom | HEADROOM #4: with Featured Artists from the Los Angeles 2015 Music Festival

06-Nov-2015 By Shannon Duvall

It’s all about your first time.

No, not that time, jeez, what kind of freak show do you think we’re running here?

Over the past year our humble blog has been privy to what can only be truly described as the most fascinating backstories when it comes to what makes you independent artists we’re so proud to showcase do what you, well, do. We all know something had to kick start your little rock’n’roll hearts – usually at a very young age – and the stories we’ve been hearing run the gamut from a wonky household appliance providing a chore-time rhythm to the first time you ever saw a live show (because, obviously, some of you have exceptionally cool parents).

The best part about first times? You remember every detail.

 

Shira Yevin

Shira Yevin (one woman hurricane, Shiragirl): “My first ever concert when I was a little girl was Debbie Gibson. She came up from the ground on a grand piano singing and dancing to Electric Youth, and the whole arena stood up and went wild. Right then I thought, THAT! I want to do THAT! I wanted to have that power to affect people and bring them happiness and excitement.”

Not one to mess with, Shiragirl’s been doing her own electropunk thing and making no apologies whatsoever about it for over a decade. Striking out on her own from an all-girl band to make music at once gritty and groovy, she’s all of the party and none of the prissy. Bring your best dance partner and get ready to rock. For fans of: Candy Hearts, a less trite Ke$ha, Natalia Kills

 

Kirk Round 12

Brian Kirk (drums, Round 12): “Everyone in my family plays an instrument and/or sings. I have been around music since I was born.”

A truly eclectic band if ever there was one. Vocals are raw and obstinate. Instrumental phrases seem cobbled together by a deranged Gepetto who was listening to Motorhead at the time. You can bang your head one minute, sway drunkenly the next. It’s capable, engaging, and likeable, as if it can’t be restrained by just one choice. For fans of: Frank Zappa, Stiff Little Fingers, Van Der Graaf Generator (we know)

 

Ded Kra-Z & Princess Eud

Aristor Oberson aka. Ded Kra-Z (MC, Ded Kra-Z & Princess Eud): “17 years ago a friend of mine invited me to be part of a band in my neighborhood, Fontamara, in Carrefour (a small town south of Port-au-Prince). That is how I got into music.”

Edouarin Enide aka Princess Eud

Edouarin Enide aka Princess Eud (MC, Ded Kra-Z & Princess Eud): “It was in my neighborhood, Jalouzi, in Petion-Ville that I started in a group. Since then my musical career has launched.”

While the music scene in Haiti is primarily dominated by mellow steel drum rhythms and the shameless use of autotune, Ded Kra-Z & Princess Eud are busy making funky beats and writing edgy, socio-political lyrics with the sting of some of hip hop’s finest. Musically nodding to their roots and cultural influences, while refusing to bow to stereotype, they represent a new wave of awareness from the small island. For fans of: William Onyeabor, M.I.A, Afrika Bambaataa

 

kittenhead

Kivi (vocals, cowbell, donut pusher, Kittenhead): “I am told by my grandparents and parents that I sang before I spoke, and that when others sang off-key I would cover my ears and sing the right notes, so, yeah, I am that person. Everyone in Kittenhead had music in their lives from an early age. I know that DD’s (strings, lightsaber, backing vox) mom loved Elvis and VJJ’s (strings, sourpatch kids, random TLC references, occasional rapping/backing vox) mom made them clean the house to Janet Jackson. Owen (percussion, long walks on the beach, beer drinker) was sneaking into punk shows underaged at, like, 13.”

Combining growling vocals and that unmistakeable horror/surf rock hybrid which distinguishes some of the most fun bands in punk, Kittenhead are in no way confused about who they are. Their shows have been described as high energy and exciting. You won’t see another band like them at youbloomLA, so don’t miss it! For fans of: The Runaways, The Misfits, The Independents

 

Julian The Singularity

Julian Shah-Tayler aka “The Singularity”: “My grandmother and my mother were both huge music fans – my grandma a music teacher, and my mother an opera singer. They used to sing to me all the time. I remember the radio being on in the house and really hearing “Wuthering Heights” by Kate Bush when I was about four. It affected me massively. When I heard it again later in life for the second time, this wave of nostalgia pulled me back to our little apartment on the top of a high-rise block of flats in South Wales; I nearly broke down and cried.”

The perfectionist talents of The Singularity allow listeners a voluptuous electro experience that almost quite literally gets right under the skin. With influences as lusty and powerful as the above mentioned, it’s no wonder, and with the vision to see it through to the creation of a wholly new beast, there’s nothing else quite like it. It’s smart, relentless, and endlessly catchy. And you need to see it for yourself. For fans of: deep space, David Bowie, nights as a teenager, molly

Filed Under: Artist Discovery, Independent Musicians, Interviews, youbloomLA Tagged With: 2015, band interview, community, DIY, featured artists, featuredartists, HEADROOM, live gigs, live music, los angeles, millenial, music conference, music festival, music industry, music industry news, music scene, musicians, spotlight, youbloomLA2015

How to be a music superfan in 2015!

16-Jul-2015 By Shannon Duvall

Hey there, you hot mess, it’s 2005, MySpace messaging you crunk peeps from the past with a totally hott message, so listen up.

If you’re a music lover in 2015 – and you’re here, reading this, so it’s safe to assume that you are, fo sheezy – then there are a few things you should know about your, ahem, current status.

First of all, you – yes you, the one reading this – are directly responsible for the absolute interplanetary, warp-drive, ‘let’s-tear-this-space-time-continuum-a-new-one’ success that most of the music superstars in your day are right this minute enjoying. In a freakish turn from expected events, the openness of the internet has not, as we here in 2005 were certain would happen, resulted in the dismantling of the Record Label as we know it, freeing the market and balancing the scales. Au contraire.

 

Dolla, dolla bills.
Dolla, dolla bills.

The bands and solo artists making the big bucks in the industry have only ended up making more money, getting more media attention, and becoming more popular, and thus immeasurably more valuable to the record companies representing them.

And. The same power you wield to bestow such wild, unbridled, never-before-witnessed prosperity upon those lucky few hundred entertainers has also resulted in the widening of the pay gap between them and, well, every other musician out there.

Seriously.

It’s a sizeable chasm of unprecedented size: MIDiA Research is one company that has been using analytics to track the progress of digital music, and a report released by them last year showed a staggering 77% of all the money in the industry gracing the bank accounts of the top one percent of global superstars.

In short, fancy future folk, you probably don’t realize how influential you are in this, the new music business battle royale.

"Well, i'll be..."
“Well, I’ll be…”

 

It’s your choices: your likes and dislikes, your skips, saves and shares, that determine who makes it, and who flakes it. If you’re in any doubt about how true this is, take a look at viral victim/sensation Justin Bieber – discovered singing humble covers on youtube; promoted like there was no tomorrow – and you’ll see what I mean. What you are capable of.

Look at your eyes. You’re already drunk with power.

So how should you flaunt – I, ahem, mean, responsibly apply all this newfound sway?

  • Click (or swipe, or tap…) wisely. Intelligent analytics are scoping out every aspect of everything you do online, and there’s big money in being able to predict what people are going to want next. If you have a favorite unsigned band, follow them on social media, like their posts, and share their videos. Check in, tweet, Instagram and Snapchat from their gigs.

If they’re on Spotify, even better. Add favorite tracks to your shared playlists, that way other people can discover them on                 their own time, rather than caving in to your constant OMG ballyhoo.

 

"Premium or GTFO."
“Premium or GTFO.”

 

  • Interaction is EVERYTHING. Websites like WeDemand allow you to act much like an old village council, telling venues and promoters what bands are wanted where. IndieGogo and other crowdfunding sites let you pitch in when it comes time for an artist to create something, like an album or a run of t-shirts. You can even help send them on tour. And there’s usually a sweet, VIP bonus for digging into your pockets and getting involved.

Other sites, such as Patreon, let you give them money –  just because you like them.

  • One word: collabs. If you’re the creative type, why not get in touch with an artist you really like and offer to work together for mutual benefit? After all, they’re looking for fresh ideas and constant exposure as much as you are.

Are you an artist? Offer to design gig posters, t-shirts, or use your likeness in some rad graffiti somewhere strategically                     placed. If they like your work, they might end up asking you to design some album art, which would be dope AF.

Musician yourself? How about a remix or mashup? Heck, even a cleverly executed cover of one of their songs can be a great             way to show support and appreciation for the work and inspiration of others in your genre or location. This can sometimes             lead to working together – on a track, perhaps, or, if you have really good chemistry, an album, split seven- inch (yep, people           still do this; vinyl is the top selling purchased music format after digital, and sales are up 54%!), or bill sharing at gigs and               on tours.

Can you write? Offer to review songs or albums, then submit your work to blogs and websites that might publish your work             as a guest blogger. Exposure for everybody!

Travel blogger? Seek out new bands in places you travel to and blog your heart out to your followers. Take photos and videos           and show the rest of the world what they’re missing.

Surfer, skater, or parkour perfectionist? Ask for permission to feature a song in one of your promos. I can’t tell you how                   many times I’ve heard a song while watching a surf video and Shazammed the crap out of it so that I could add it to my                    “How to Get Through This Workday Alive” Spotify playlist. This approach is equally great for animators, videographers, and             anyone with a smartphone/GoPro and a vision.

The soundtrack of our lives.
The soundtrack of our lives.

 

  • Actually go to their gigs. I know it’s hard, but you can do it.

So what we’re saying is this: the millenial music lover has so much opportunity to be connected to the up and coming artists he or she loves. With all that say at your fingertips (literally), and no end in sight to the innovation which continues to break down walls between observer and observed, there’s never been a better time to have your say. Like a true music superfan.
Take it from me, your old pal, 2005, champion of MySpace, the one who started all this internet band business in the first place.

Filed Under: Artist Discovery, Fans, Independent Musicians, Music Advice, Music Industry, Music Promotion Tagged With: 2015, millenial, music, music industry, music scene, superfan

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